Samsung vs. Apple: New Foundation and Platform

This paper is based on the article entitle Samsung vs Apple, The Battle for Design Dominance written by Haydn Shaughnessy and retrieved from www. forbes. com. The article is or so Samsung vs Apple executing a new foundation and platform for affair dodge. This is a key change in the course organisation strategy of the parcel organization. This material is very important and relevant to the course content of business strategy because of the following reasons ? It talks around business strategy of angiotensin converting enzyme of the leading cell phone organization in the country and how it is changing its business strategy to adapt to the changing environment. It helps us understand the impressiveness of change in business strategy with changing times. ?It talks about computation and new business strategy which includes Social strategy, platform strategy and grouping adjacencies. This helps us understand the change a new business strategy transmits in any organization. The re are also many an(prenominal) practical managerial implications of this material It talks about the tender media strategy of Samsung battle with Apple and how their new design studio has the ability to bring software and hardware together in a new way.It gives us an idea about how important it is to get the demographics write on the social media and adapt or strategy accordingly. Secondly the article also helps us understand the importance of Samsung and platform in a banking organization advertize emphasizing on good quality software. Thirdly, it stresses on the importance of radical changes in operations to adapt to the changing markets, which can be the solo survival strategy. ARTICLE RETRIVED FROM http//www. forbes. com/sites/haydnshaughnessy/2013/03/17/samsung-vs-apple-when-design-thinking-came-to-town/2/ /